Hy-Vee Sponsorship with the Kansas City Chiefs
Projects: Through Hy-Vee's partnership with the Kansas City Chiefs, we develop creative campaigns celebrating the team's playoff runs and Super Bowl appearances. Each season, the work spans social media, in-store experiences, retail promotions, and environmental graphics across the Kansas City market, capturing the excitement of one of the NFL's most passionate fan bases.
This collection highlights a selection of work I've contributed to and continue to oversee, collaborating with across teams to create timely, high-impact creative under tight deadlines.
Role: Associate Creative Director, Art Director & Designer
Developed creative concepts for playoff and Super Bowl campaigns
Led and contributed to creative execution across social, retail, and environmental touchpoints
Collaborated with writers, designers, and creative leadership to deliver integrated campaign assets on accelerated timelines
Team: Art Directors, Designers, Writers, Account Directors, Executive Creative Director